課程介紹

WANT TO BE A BETTER, MORE SUCCESSFUL COPYWRITER?

Do you struggle to make sense of all the info out there? 

Do you waste hours — sometimes days — fumbling over your words, then wonder why your copy STILL sounds stilted?

LEMME KNOW IF THIS SOUN

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哪些人適合這堂課？

• Marketers who want to increase their earning potential and career prospects
• Business owners looking to attract more leads and more sales
• Freelancers who want to upskill as fast as possible
• Busy people who want to learn copywriting as quickly and effectively as possible!
• Anyone who wants to understand the sales psychology you NEED to grow a buzzing, profitable business

學習目標

• How to sell more products and services (just by being helpful!)
• How to compel your readers using timeless sales psychology
• How to gently + ethically stoke people to act NOW
• How to eliminate “stage fright” and “blank page anxiety”
• Hacks and secrets from the world’s most successful copywriters
• The sales psychology you NEED to grow a profitable business

課程介紹

Let me share my copywriting secrets with you.

Copywriting can boost your sales, improve your market penetration and your margins. Good copywriting can do a whole lot better. And world class copywriting can transform your performance out of all recog

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哪些人適合這堂課？

• Aspiring copywriters wanting to master their skills and have access to a real pro
• Anyone who has completed my ‘How to BECOME a copywriter’ course
• Entrepreneurs, start-ups and business people wanting to punch above their weight
• Web designers seeking an extra revenue stream from existing clients
• Graphic designers needing to understand the role of copywriting
• Anyone aspiring to reach new customers and improve sales conversion
• Marketing professionals looking to develop their career

學習目標

• Structure and write compelling sales copy
• Apply the power of emotional drivers, even when writing in a B2B environment
• Beat run-of-the-mill writers who focus on ‘needs
• Write powerful calls to action
• Understand how to leverage features, benefits and advantages
• Craft professional press releases that get published
• Know how to become a Voice in their Industry
• Understand how to schmooze bloggers and the press to get published
• Interview end customers with confidence to create persuasive case studies
• Use the power of words to generate more sales leads
• Glean from a wealth of real-life examples
• Master White Papers – the most powerful way to generate sales leads bar none

課程介紹

The words you write for your business are directly tied to the overall success of your marketing efforts.

On top of that, choosing the right words can make the difference between your launch hitting 5 figures or 7 figures …

… your clickthrough ra

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哪些人適合這堂課？

• Anyone interested in learning the art and science of copywriting
• Aspiring copywriters wanting to master their skills
• Marketing professionals looking to develop their career
• Business owners who want to understand how copywriting can improve their marketing efforts
• Freelancers who want to learn how to become an effective copywriter
• Entrepreneurs, startups and business people wanting to understand how copywriting can grow their business
• Web and graphic designers needing to understand the role or copywriting
• Anyone aspiring to reach new customers and improve sales conversion

學習目標

• What copywriting is and what you need to know to do it effectively
• How to gain a thorough understanding of your audience, competition, products, and your brand’s unique voice
• Copywriting tactics including structure, persuasion, emotion, power words, clarity, and more
• Proven copywriting formulas that remove the guesswork from writing
• The differences between B2B and B2C copywriting and how to craft B2B copywriting most effectively
• How to write headlines that draw people in and get them moving down the rest of the page
• Copywriting tactics for specific types of projects, including landing pages, CTAs, email, social media, videos, and much more

課程介紹

You can start a new career as a freelance copywriter…

Just imagine, earning your living – a good living – without the hassle of commuting. Be your own boss. All you really need is a PC or Mac and a broadband connection – plus a desire to write

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哪些人適合這堂課？

• Anyone….
• … wanting a new career
• … wanting to work from home – be their own boss
• … wanting an extra revenue stream
• … wanting the freedom of being a freelancer

學習目標

• Part one – everything you need for a fast-track start, including your first article
• Part two – the copywriter’s ‘how to’: sales copy, expert copy, and more!
• Part three – the essential skills that mark out a real pro
• Part four – how to boost your income and turn your new website into a money magnet

課程介紹

Welcome to Copywriting: Fundamentals for Beginners!

The only course you need to learn the basics of writing to sell in 2021.

Here, you’ll be able to easily learn the skills you need in order to take up a career in Copywriting. You will also gain so

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哪些人適合這堂課？

• Entrepreneurs
• Beginner-Level Online/Offline Writers
• Aspiring Freelancers

學習目標

• The fundamentals of copywriting.
• The basics of writing to sell.
• How to solidify client relationships.
• How to begin your freelance copywriting career.

課程介紹

A SIMPLE, STRAIGHTFORWARD GUIDE TO THE INTERNET’S BEST WRITING TOOLS

Taught by a Udemy Best-Selling Instructor and Huffington Post Blogger

SAVE TIME AND BOOST YOUR WRITING PRODUCTIVITY

WRITE BETTER AND MORE EFFICIENTLY

Generate Viral-ready Conten

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哪些人適合這堂課？

• Copywriters
• Content Writers
• Bloggers
• Creative Writers
• Online Entrepreneurs
• Authors
• Journalists
• Content Creators
• Any writer wanting to improve their productivity

學習目標

• Write better and more efficiently
• Create viral-ready headlines
• Learn the secret to writing persuasive marketing copy
• Discover hacks for better writing and content development
• Analyze headline options to find the most effective option
• Generate endless amount of new blog ideas
• Capture and organize your content ideas
• Create inspiration feeds to keep new ideas flowing

課程介紹

THIS COURSE IS ALSO INCLUDED IN MY NEW MASTERCLASS ON UDEMY. TAKE IT HERE AS A STAND-ALONE COURSE, OR ENJOY IT ALONG WITH 20 HOURS OF OTHER CONTENT. MY MASTERCLASS ON UDEMY IS CALLED: Alan Sharpe’s 20-Hour Copywriting Masterclass

You know bad wri

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哪些人適合這堂課？

• copywriters
• aspiring copywriters
• anyone who hires freelance copywriters
• managers and supervisors who review copy
• copywriters who want a checklist to compare their copy against

學習目標

• understand the 10 most common mistakes amateur copywriters make
• avoid 10 common mistakes in copywriting
• write better copy

課程介紹

IMAGINE, REGULARLY GETTING MORE THAN $3,000 FOR WRITING JUST 10 PAGES

That’s how much inexperienced White Paper copywriters earn (source: Stelzner survey 2007). Experienced White Paper writers charge an average of $5,000 – $6,000. Every year. As fo

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哪些人適合這堂課？

• Copywriters and content writers wanting to boost their income and move their careers up several notches
• In-house marketers who want to extend their writing skills
• Everyone who has completed my course: Become a Freelance Copywriter, earn money from home
• Business owners wanting to leverage the power of White Papers to gain new customers and to become thought leaders in their sector

學習目標

• Complete every step to launch your successful career as a White Paper copywriter.
• Know exactly how to go about structuring and writing your White Papers
• Realize the secret of being an expert writer, without being an expert in anything
• Know how much to charge your clients
• Write White Papers quickly and with confidence
• To round off the course, you will either watch over my shoulder, or join me, writing a White Paper completely from scratch

課程介紹

Do you want to create an impressive copywriting portfolio?

Would you like to attract more clients, land well-paying gigs or earn more at work?

Are you impatient to get started?

I hear you.

You’ve learned the basics. Now you want to put your skill

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哪些人適合這堂課？

• Aspiring copywriters
• Digital marketers
• Anyone who wants to demonstrate their writing skills to increase their career prospeccts/earning potential

學習目標

• How to quickly fill your portfolio even if you have ZERO on-the-job experience
• Pro pitch tips (and my personal TEMPLATE) for landing your first gig
• A FREE and easy way to present your work — NO WEBSITE REQUIRED!
• The lesser known (but reliable) path to high quality clients
• Why being a total newbie is no obstacle to landing well paid jobs
• How even beginners can demonstrate a rich variety of copywriting skills
• How to turn professional with a body of credible work

課程介紹

即便你並非以寫文案為主要工作內容，然而只要你活在現代社會，你每天的視線所及，就一定會看到許多銷售文案，甚至有的時候這些文案還會變成影片、聲音或者是業務話術的型態來對你進行推銷，只要你有一支智慧型手機，就難免滑著滑著就看到廣告，然後一不小心就又敗了某款好物。

在你內心，是否曾經隱約的想過，『要是我也能寫出這樣子的文案就好了』，因為這樣我就可以把我想賣的東西給賣出去，甚至是透過文案，招募到願意跟我合作的事業伙伴，嗯，說不定文案還可以幫助我找到好對象哩XD。

問題是，我沒有相關經驗，以前唸書的時候

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哪些人適合這堂課？

• 行銷企劃、或文字工作者
• 網拍、電商的人
• 講師、補教業、教育訓練業
• 事傳直銷、組織行銷
• 老闆、員工或外包廠商
• 房仲、保險業

學習目標

• 好文案可以幫助好產品賣得更好
• 好文案可以幫你招到更多學生
• 好文案可以幫助你推薦更多下線
• 懂得鑑定別人幫你寫的文案好不好